Case Study

One Accounting

One Accounting

The client is an accounting firm that offers bookkeeping, accounting, and tax services to small and medium-sized businesses. They have been in business for over a decade and have a loyal customer base, but they were struggling to generate new leads and grow their business.

Google Ads conversion rate
0 %
Facebook & Instagram conversion rate
100 %
Impressions
0 +
Leads generated
100
Goals

Campaign Objective

Our primary objective for this client was to increase their leads and conversions through targeted Google Ads, Facebook, and Instagram ads.

Our Plan

Campaign Strategy

Our campaign was highly successful in generating leads and conversions for the client. Here are the results:

Google Ads Campaign

We created highly targeted ads that would appear at the top of Google search results for those keywords. We also utilized remarketing ads to target people who had visited the client's website but had not converted into leads.

1

2

Facebook and Instagram Ads Campaign

We created highly targeted Facebook and Instagram ads to reach potential customers who fit the client's target demographic. We targeted people based on their interests, behaviors, and location. We also utilized lookalike audiences to target people who were similar to the client's existing customers.

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our Impact

Results

Our campaign was highly successful in generating leads and conversions for the client. Here are the results:

Google Ads Campaign

We generated a total of 312 leads over the course of the campaign, with a conversion rate of 12.5%. The client saw an increase in traffic to their website, with over 14,000 clicks on their ads.

Facebook and Instagram Ads Campaign

We generated a total of 284 leads over the course of the campaign, with a conversion rate of 8.7%. The client saw an increase in brand awareness and engagement on their social media pages, with over 150,000 impressions on their ads.

Overall, our campaign generated a total of 596 leads for the client, with an average cost per lead of $45. The client was extremely satisfied with the results and saw a significant increase in business as a result of our efforts.

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